外貿(mào)路上關(guān)于國外客戶來訪工廠的那些事
不知道大家最近來訪的客戶多不多,手上有兩個客戶計劃下個月來訪工廠,每個客戶來訪工廠的目的大體相同,就是為了考察企業(yè)實力和對比不同工廠產(chǎn)品質(zhì)量,再挑選合適的工廠下單。
不同客戶的來訪,要做相應(yīng)的接待。如果是首次到訪又是重要的客戶,一定要根據(jù)客戶關(guān)注的點提前做一份計劃,或者列一份參觀的大綱。計劃要包含在帶客戶逛的過程中,客戶可能會問到的問題,需要誰協(xié)助的提前溝通好!
跟客戶確認(rèn)航班到中國的時間和落腳的酒店,來訪人數(shù)以及是否需要安排車接送,會在工廠待多長時間等信息都要提前了解清楚。

客戶來訪信息都心中有數(shù)后,把接待英語先過幾遍,不說做到倒背如流,也要有信手拈來的流暢,不然接待過程中總是不斷地說:this we need to check after this tour, 或者是Moment please, let me ask my xxxx.就會讓客戶覺得你很不專業(yè),給客戶的印象就會大打折扣。
每個行業(yè)不一樣,可能流程不盡相同。我們的客戶來訪,基本上都是先在會議室落座,在他們到訪之前,會議室會提前安排好水果,糖果,飲用水或者是咖啡等。畫冊,名片以及一些小的樣品,還有要給客戶展示的PPT,里面有工廠的信息和項目效果圖等。一般客戶來到,先給客戶說明參觀的流程,先是公司展廳,再到生產(chǎn)線,最后是辦公室。他們是否同意這樣的安排?如果不同意可以根據(jù)客戶喜好做順序的調(diào)整,影響都不大。
有的客戶喜歡先看生產(chǎn)線,再看展廳,最后回到會議室,也有的客戶喜歡看完展廳后直接討論訂單的,我們這個行業(yè)客戶訪問流程相對靈活。
下面分享一個帶客戶參觀工廠的簡單英文表達(dá),大家可以參考:
good morning, ladies and gentleman, could I have your attention please?
Welcome to ABC company, My name is Sarah and I am going to give you a tour of the plant. The tour will last for about the 40 minutes. If you have any questions, please feel free to ask at any time during the tour.
歡迎來到ABC公司,我的名字是sarah我將帶你參觀工廠,這個參觀將持續(xù)約40分鐘。如有任何問題,歡迎在游覽過程中隨時提出。
To enter the plant, hard hats are required. Please pick one up on the bench over here before following me inside. Now please follow me.
進(jìn)入工廠必須戴安全帽。請先在這邊的凳子上拿一個,然后再跟我進(jìn)去。現(xiàn)在請跟我來。
The plant has over 1200 square meters of ground floor area. There are three main buildings as the plant.
工廠擁有超過1200平方米的地面建筑面積,工廠有三個主要建筑。
The first is where manufacturing takes place. There is another for storage of dangerous and possibly volatile products and third for storage of non volatile contents.
首先是生產(chǎn)的車間, 另一個用于存儲危險品和不穩(wěn)定的一些產(chǎn)品,第三個存儲非易失性產(chǎn)品。
You may have noticed that became has a big green color machine that is one of our N C A which is the latest technology. As you have seen there are six assembly lines in front of you. All of our products are put together here.
你可能已經(jīng)注意到,成色機(jī)有了一臺很大的綠色機(jī)器,這是我們最新的技術(shù)之一。如你所見,在你面前有六條裝配線。我們所有的產(chǎn)品都集中在這里。
The office of our production manager is also on this floor so that he can keep a close eye on the whole production process.
我們生產(chǎn)經(jīng)理的辦公室也在這一層,這樣他就可以密切關(guān)注整個生產(chǎn)過程。
客戶問:but it seems that products are not complete here.
Yes, the product here are not pack, our packing workshop is on another floor.
是的,產(chǎn)品在這里還沒有包裝,而我們的包裝車間在另一層樓。
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